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Marketing small local businesses…..Just a few tips!
From hairdressers and beauty salons to Insurance brokers and builders and cafés, pubs, restaurants and retail outlets the small local business industry is as diverse as industries come and equally as...
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Perfect competition?
Competition; A Definition! (www.businessdictionary.com) “Economics: Rivalry in which every seller tries to get what other sellers are seeking at the same time: sales, profit, and market share by...
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A new term resolution!
With the start of a new term its the great time to think about making a fresh start and new resolutions. All of you small businesses out there should be looking to take control of your own marketing...
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The role of a Senior Marketing Manager
I often get challenged when it comes to my view of what a Senior Marketing Manager’s role should include and what it should not….Here is a fabulous example of a job description for the role of a Senior...
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Spread the love!
It is getting more and more common for me to experience a random act of cyber kindness and it really has improved both my work and personal life and restored my faith in people in general. Not that I...
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I’m unliking your bullsh*t tweets!
A strange title I know…But it has been taken directly from a request I had on my Facebook Page: To write a blog post on how to interact on social media without p*ssing people off…. A great idea for a...
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Merry Christmas and a lucky 2013!
Talk Direct Marketing wishes you a very Merry Christmas and a Happy New Year! 2013 is going to be a big year, we have our plans in place and we will not be relying on luck to make it. As 2012 is...
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Women Unlimited…Alex is one of them!
Work is fun! Women Unlimited…Alex is one of them! Find out more about my story, my plans and my inspirations…. If it was good enough for Women Unlimited to feature, then it’s good enough for you to...
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Content Marketing is King!
As a marketer you may have been hearing for a while about ‘Content Marketing’ and how it will revolutionise the way in which we marketers communicate with our audiences. As a Managing Director or small...
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I’m sick of moaning about marketing!
I profess to love the subject yet all I do is rant and moan about bad marketing examples in my ‘Monday Morning Marketing Moans‘ #MMMM Not really inspirational or spreading the love for the wonderful...
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Share a coke with INSERT NAME! #MMMM #shareacoke
Coca Cola’s latest fantastic marketing campaign is called the ‘Share a coke’ campaign! The campaign see’s the iconic Coca Cola brand replaced on the front of bottles and cans with the 150 most popular...
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Facebook #hashtagging for dummies! #MMMM
So the # has become a part of popular culture with everyone from me…to Will.I Am using it as the sign of togetherness…Because that is exactly what the humble ‘hashtag’ does..It brings content together,...
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Honesty is always the best policy #MMMM
Let me share with you something that irritated me this week: ‘Bristol Mum Exposes “Shocking” Celebrity Diet Secrets! Learn how she lost 2 Stone in 4 weeks using these two diet cleanses that UK...
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The Art of Marketing
Sometimes we take the things we know and have learned in our careers or lives for granted, and the Art of Marketing is one of these things. At a recent workshop I conducted I introduced learners to a...
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